Hunter
- Thinks tiktok is a great way to build commmunity
- Short form video platforms (SFV)
- Making content is important
- Compare with Reverse Engineering a Private API's talk on how tiktok is a spynet.
- Made videos about what he spent money on
- See mastadon?
- Twitter vs TikTok
- Video is more engaging and nuanced than text
- As the world gets higher bandwidth, the world gravitates to using higher-bandwidth software like TikTok
- Instagram vs TikTok
- IG is a poser, copycat, and inauthentic.
- Reddit vs TikTok
- Reddit is highly <?> and so it's easy to make hate content. Unlike on TikTok.
- Subreddits take over purpose of the community.
- TikTok vs SFV
- YouTube (YT) Shorts
- YT is video native
- formality is the enemy of authenticity
- assumes people on YT will want to make high quality content, but TikTok doesn't demand high quality content
- Find super followers, cross spheres of interest, impact next generation, promote diversity
- Tiktok for companies (not very accurate disclaimer)
- Prime top of funnel
- New Age of Search
- Word of mouth
- Casual Brand
- Good tiktokers...
- Joyce, Phong I Code, Emily Kager,
@seattletechbro (Private) on tiktok @aarohmankad (Private) on twitter